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R E A S O N

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There is a concern... about Culture.

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Indonesia has lost so many skills in art and culture. Even more during pandemics. It has become more and more fragile with the rapid development of technology.

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We need to explore, reminded, and maintain our basic principle as that is our root, to be able to grow as a nation.

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We believe that preserving culture is not about archiving but more of an action to preserve the "basic principle", the skill, and the craftsmen themselves.

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How to pass it on from generation to generation.

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To keep the identity alive...

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THERE ARE COUNTLESS CRAFTS AND SKILLS IN CULTURE THAT ARE FORGOTTEN AND LOST WITH THE PASSAGE OF TIME.
 
ONE OF THEM… BATIK
 
BATIK IS ALWAYS IN SIGHT AND SLOWLY FADES

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THE STORY BEGINS WITH ‘NEGLIGENCE’

The negligence to teach craftsmen that the clothing industry has changed over time, in terms of fashion, quantity, quality, and price.

There has been along-term vacancy in the role of advisor/counsellor who teaches relevance to current times, now that the apparel industry demands production quality, speed, and consistency.

The past execution system made them fall behind, where everything was still done manually. Thus, they have difficulty to produce the desired quantity of production.

Once they were part of the mass industry, now hand execution has risen to the artisanal class. This is one of the reasons why their income is still lagging behind the mass industrial class making it difficult for craftsmen to have sufficient income, and this is also what makes the successors reluctant to follow in the footsteps of the previous generation.

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LAKON INDONESIA’S JOURNEY

The past execution system made them fall behind, where everything was still done manually. Thus, they have difficulty to produce the desired quantity of production.

Once they were part of the mass industry, now hand execution has risen to the artisanal class. This is one of the reasons why their income is still lagging behind the mass industrial class making it difficult for craftsmen to have sufficient income, and this is also what makes the successors reluctant to follow in the footsteps of the previous generation.

The challenge is for them to be able to work in quantities that can meet the demands of today's clothing industry with good and consistent quality.

Determining the middle class market is a strategic point that can bring many craftsmen to become part of today's industry, and open up opportunities for a longer future. Gradually we lead them to change their views on execution in various dimensions.

Our hope in this journey is to direct and guide many craftsmen to a long and sustainable future. Encouraging continuous regeneration so that cultural preservation efforts are well-maintained.

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EXECUTION Is the key word

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• Collaborate with IRSAN

• Using natural fibers

• Maintain the quality of batik

• Planned production process

• Cutting development

• Fashion trends

A planned production process supported by cutting development creates efficiency at every point of production thereby reducing waste in the use of many resources, such as materials, electricity, oil, transportation, and more. This efficiency will continue to become greater and greater.

By paying attention to quality and the whole process, we strive to produce products that become more and more valuable over time.

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S U S T A I N A B I L I T Y

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Environmental conservation vs cultural conservation

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On many occasions, environmental preservation in the fashion world is associated with natural coloring.

But some things set the two apart.

ON ONE SIDE:

Natural coloring is good for the environment.

ON THE OTHER HAND:

Natural coloring requires a longer working time and uses much more water. So the price becomes higher and it is more difficult to enter the market at large. Meanwhile, craftsmen need a fast and stable income.

As with so many things in the world… balance is what harmonizes and makes things possible.

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WHAT DO YOU THINK?

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R E S U L T

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O U R   G O A L S

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Is about all efforts that happen behind the scenes…

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Which essentially takes up a huge portion and requires a large amount of energy

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Whatever happens there… can not be disregarded

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It is where all the stories are often missed by the eyes are kept…

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The most important is… its meaning for knowledge

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To make a change... for our generations

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